Being the leader in your business carries with it an awesome responsibility…so how can an inspirational speaker get your staff to follow you?
These days…everywhere you look…someone is asking you to ‘follow’ them on Facebook or Twitter. Everyone from the drycleaners to your local TV station has a following. But you know that in order to have your staff ‘follow’ you, you’ve got to be a great leader; someone who earns their respect and someone who has a vision. Being a leader people want to follow is a lot harder than racking up friends on Facebook. Your staff is not like a pack of lemmings, which will blindly follow you as you lead them over a cliffs edge. So how can an inspirational speaker get your staff to follow you?
An inspirational speaker can do more positive good for your company in one presentation, than you can achieve with them, one to one in a year. You may be scratching your head and saying, “How do you figure, Chris?”
An inspirational speaker:
- delivers your message to the group at large, all at once. In this way, there is less chance for mixed messages to be conveyed because everyone hears your message in the same way, at the same time. Plus, listening to an inspirational speaker is a lot more engaging and interesting than getting an office memo, or reading through a dry policies and procedures manual.
- gives credibility to the message being delivered. The goal of the inspirational speaker is to tell engaging, thought-provoking examples from their experience in business, and connect them up to the corporate message you want presented. By using an inspirational speaker, your audience has the “experts’ stamp of approval” on the direction you want the company to go, and the approach you want to use.
- challenges your team to achieve great things and to carry out the corporate vision. Inspirational speakers have a gift for encouraging and cheerleading on your team, so that they will accept your message in the best light and become motivated to embrace your corporate vision.
So, if you really want to make an impact on your staff, hire an inspirational speaker to get the job done. And, if you haven’t already done so, sign up to ‘follow’ me on Twitter.